Fall fashion lovers, I’m thrilled to welcome you back for another seasonally inspired LOOKBOOK! Since publishing my Early Autumn 2020 Lookbook, there have been a few notable developments here in Calgary in regards to new public health measures to combat the second wave of COVID-19 we’re currently experiencing. I’ve been fairly quiet here at JustineCelina as we navigated what Alberta’s new restrictions look like for us and our businesses ahead of the holiday season. In light of these recent announcements, we decided against shooting the final three winter looks I had planned for this LOOKBOOK outdoors. As social gatherings of any kind are prohibited both in our homes as well as outdoors, it simply doesn’t feel like the right time to do so. As I’ve mentioned previously, these restrictions are something I take very seriously. These LOOKBOOKS showcase what I’m authentically wearing each season — and getting dressed up with quite literally no where to go simply didn’t resonate with me. Since we’re all staying in these days, I knew it wouldn’t resonate with you either!
That said, I didn’t want that to stop me from from serving up one final dose of late fall fashion here at JustineCelina this season while we’re all cozied up at home! Alas, the fall looks we captured earlier this autumn were collecting dust on my hard drive and I wanted to bring them to life, even if this LOOKBOOK doesn’t follow my typical 6 outfit format. But hey — 2020 is anything but typical, right?! My Fall 2020 Lookbook features 3 creative, free spirited, trend focused fall 2020 outfits built on foundational, quality wardrobe staples. As always, you can expect a melange of high, low, old, new and vintage — as well as shoppable links at every price point. If you’re looking for a sartorial escape during lockdown, join me this evening for inventive layering tips to get the most of your wardrobe as we transition into winter, my process for pulling together elegant cool weather looks and a chat about how my personal style (and shopping habits) have changed as a result of the pandemic. Pour yourself a juicy glass of pinot noir and settle in for a fleeting dose of late autumn fashion on the Alberta prairies — complete with both rural and urban style inspiration and additional face mask recommendations!
Friends and fashionistas, I’m thrilled to bring some structure and familiarity back to my STYLE content today with this 6 outfit, Early Autumn 2020 Lookbook — my first since April! While 2020 has thrown all semblance of order and routine for a loop, one thing that remains is my love of fall fashion. Each autumn I go into content creation overdrive creating and capturing things that inspire me! And despite life looking quite a bit different than it did this time last year, I was determined to not let COVID put a damper on my personal style. Regardless of the pandemic, dressing up and dressing well allows me to present the best, most confident and truest version of myself to the world — and I simply refused to let my stilettos collect dust for another season! Those of you who’ve been with me for awhile here at JustineCelina will know I theme my content seasonally, as I’m always looking to nature for inspiration — taking cues from the changing landscape to inform both my creative work and my personal style. It felt incredible to reignite my passion for pulling together looks, capturing them beautiful settings and curating them into one my signature, seasonal LOOKBOOKS!
This year we’ve been fortunate to enjoy the warmest fall I can remember — and we shot more seasonal style content than ever before against the backdrop of our beautiful Alberta landscape. We also captured images in both country and city locations (complete with an introduction to my top face mask recommendations and accompanying Community Guidelines), so my Early Autumn 2020 Lookbook features sartorial inspiration for variety of settings! That said, no matter the setting, my wardrobe has become more casual, comfortable and practical than ever this year — and it’s a very welcome shift. The majority of the pieces I’ve added to my wardrobe in 2020 are ultra versatile to suit a variety of occasions — whether I’m working from home, enjoying a quiet evening in or heading out for a (very rare) occasional celebration. Today I’m elated to share my go-to styling tips for extending your summer wardrobe into autumn, innovative layering techniques, favourite retailers, cozy seasonal staple pieces and wearable trends incorporated into 6 relaxed, bohemian inspired looks suitable for a variety of climates. Join me for a healthy dose of seasonal style inspiration (plus some incredible sales!) celebrating early autumn on the Alberta prairies — the most beautiful time of the year!
Friends and fashionistas, I’m absolutely elated to bring you the first LOOKBOOK I’ve published since April — my Summer 2020 Lookbook! It would be an incredible understatement to say that 2020 hasn’t shaped up the way any of us could have predicted and that our lifestyles have changed dramatically as a result of COVID-19. While FASHION is one of my true loves and lifelong passions, I made the decision to pause my regularly scheduled seasonal LOOKBOOKS from May through August to embrace a slower pace of life, navigate through some incredibly difficult situations and make a conscious effort to be grateful for what I have, while being mindful of my spending. Given the state of the world and the economy, it simply didn’t feel right to promote purchasing new clothing during the height of a pandemic. And to be completely transparent, I was also feeling quite uninspired fashion wise as all of the events, meetings and occasions that would typically inspire my style content had halted — as I’m sure many of you can relate! Although I was able to experiment with self portraiture and push the boundaries of my home studio set up to produce some beautiful content during quarantine, it’s safe to say I reached the limit of how of many chic loungewear outfit ideas or breezy spring dresses I could shoot in my Living Room with my self timer and tripod!
A change of scenery after 3 months of quarantine was exactly what I needed to feel re-inspired — so I packed up and headed to my childhood home in rural Alberta to enjoy the peace and tranquility of the country while capturing my Summer 2020 Lookbook (with my Mom back behind the lens for many of the images I’m sharing today!). This summer I find myself seeking simplicity and comfort in every area of my life — and that’s definitely reflected in my wardrobe. Purchasing timeless, easy to wear pieces in multiple colourways has been a common theme this summer — and I’ve expanded my summer wardrobe with some fantastic, affordable basics I know I’ll enjoy for years to come. While I’ll always enjoy incorporating trends into my wardrobe in a way that’s authentic to my personal style, this year, I find myself increasingly drawn to classic pieces. These days, fashion moves fast — and I find myself moving in exactly the opposite direction as I mindfully curate my wardrobe. I’ve been living in breezy, effortless silhouettes made from linen, cotton and natural, lightweight fabrics — my summer style has never been more casual (or comfortable) and I’m fully embracing it! Adventure to the tranquil Alberta prairies with me today as I fuse my love of free spirited fashion and stunning natural landscapes in my Summer 2020 Lookbook — featuring 12 effortless, accessible, classic seasonal looks, plus tips on how to transition key pieces into autumn. I’m also sharing the first glimpse of our Country Garden — so pour yourself a glass of rosé and join me for a relaxing prairie roadtrip!
Hey, friends. How’s everyone doing? Wow — what an intense couple of months its been! If you keep up with me on Instagram (and if you don’t, I’d love for you to join me!), you may have some insight into how quickly life has changed here in Calgary as a result of COVID-19. It’s crazy to think that we started shooting my Winter / Spring 2020 Lookbook back in February when the world was a completely different place — I was still planning outfits for all the different personal and professional situations I would typically find myself in as we transition from winter to spring. Things evolved rapidly, so I polled you on Instagram Stories to see if you’d still like to see this LOOKBOOK — and 100% of you responded yes! That said, as we heed the advice of local authorities to stay in whenever possible, I feel it’s important to share we shot these images nearly 2 months ago — and I’ve been working from home ever since to get this post ready.
Today, I’m thrilled to finally share my Winter / Spring 2020 Lookbook with you! If you’re in search of a sartorial escape from reality and a look at a handful of my favourite winter-to-spring transitional trends mashed up with wardrobe staples and practical outfit formulas, you’ve come to the right place. As always, you can expect a melange of high, low, old, new and vintage here today — as well as shoppable links at every price point for those in need of a little retail therapy. This LOOKBOOK features my favourite early spring outfit formulas, ideal for temperatures ranging from about 10 degrees on either side of freezing (believe it or not, it was still snowing here last week!). Even though we’ll be spending the majority of our time indoors for the foreseeable future, I still enjoy seasonal trends mixed with easy basics — and showing you how to re-style them season after season (and year after year!). Pour yourself a delicious glass of rosé and settle in with me this weekend as I highlight my favourite winter-to-spring transitional trends, patterns, prints and colours — plus, how I incorporate them into my work-from-home wardrobe!
¡Buenos días!, amigas! After a wonderfully rejuvenating vacation and some time back on Canadian soil reflecting on all things JustineCelina, I’m back today with a dramatic change of scenery in my impromptu RESORT 2020 LOOKBOOK! As I mentioned in my last post, approaching our vacation I was unsure how much I’d want to share. It was first time in 6 years we’ve taken a week long, unplugged vacation outside of Canada — and I was desperately in need of time offline to decompress, refocus and reconnect. I decided to pack my professional camera last minute to capture images as I felt inspired, but completely relieved myself of content creation pressure. There’s an incredible duality to blogging — and as much as I wanted to capture, create and share content because it’s what I truly love to do, I also wanted to ensure I was actually resting and enjoying my vacation, rather than sharing every experience and working the entire time. While these blurred lines between life and work allow me to live and work in a way that nurtures my passions (one of the main reasons I started this blog in the first place!), they also make lifestyle blogging as a career incredibly tricky to navigate and can inevitably lead to burnout.
I’m happy to report that by our third day, I was itching to bust out my camera and capture content! This trip was incredibly refreshing — we completely lived in the moment and only captured things when we felt inspired to do so. Surprisingly, I actually have quite a few photos and videos from our travels! It was such a valuable experience to let go of my regular content creation routines and just take things as they came — a lesson I’m carrying into my workflow in 2020. So although I would have loved to shoot outfits everyday, today I’m sharing 3 looks (rather than the 6 you’re accustomed to!) we captured in Huatulco — featuring a colourful dose of free spirited, Mexican-inspired fashion, along with a handful of of my vacation essentials! My first LOOKBOOK of the decade fuses TRAVEL and STYLE (as well as some Pantone 2020 Colour of the Year inspiration) for those of those of you jetsetting to a tropical destination this winter. If you’re curious about what I wore on vacation or learning a bit about Huatulco and where we stayed, whip up a mezcalrita and come along to the pristine southern shores of Oaxaca, Mexico digitally!
With Winter Solstice in the rear-view, it feels surreal to be publishing my final LOOKBOOK of the decade (isn’t that absolutely wild?!). After a seemingly never ending saga of snowstorms and chinooks over the past month as we approach the holiday season, I’m excited to share what I’ve been wearing during this festive time of year in my 6 outfit Autumn / Winter 2019 Lookbook! My sixth and final LOOKBOOK of 2019 spotlights practical and stylish outfits ideas for a variety of settings and events as we transition from late autumn into early winter here in Calgary. As always, it features my favourite outfit formulas and classic wardrobe staples — updated with fresh dose of seasonal trends!
If you’re looking for some FASHION inspiration to help you navigate through the holiday season and into a new decade in style, you’ve come to the right place! Today I’m dishing on my favourite winter trends, patterns, prints, colours (with an introduction to the Pantone 2020 Colour of the Year, Classic Blue!) materials and silhouettes, plus all my best styling tips to help you brave our harsh Canadian winters — and look absolutely fantastic doing it! As always, you can expect a melange of high, low, old, new and vintage in my Autumn / Winter 2019 Lookbook — as well as an onslaught of shoppable links at every price point and tips about how to curate accessible style on a budget, with an emphasis on quality, cold-weather fabrics! Enjoy a delicious festive beverage while you satisfy your winter fashion fix — courtesy of this comprehensive guide to winter dressing for the sophisticated, modern woman.
We’re deep into autumn here in Calgary and I’m back to share what I’ve been wearing in this 6 outfit Autumn 2019 Lookbook! Over the past couple of months we’ve been working on capturing style content more seamlessly in our day-to-day lives, popping out to shoot what I’m wearing whenever (and wherever) we have a couple of free hours — and it’s been working out well! In September I also experimented with publishing a 6 outfit LOOKBOOK to celebrate the transition of summer to autumn (my favourite time of year!) and I really enjoyed that process. Although I committed to producing one, 12 outfit seasonal LOOKBOOK here at JustineCelina at the beginning of the year, I find that the weather changes so quickly (and drastically) here in Calgary it can be a completely different season from the time I start working on a 12 outfit LOOKBOOK to the time I actually publish it (they’re at least a month in the making!). So, for the remainder of the year, I’m excited to announce I’ll be producing 6 outfit LOOKBOOKS with quicker turn around times, to more accurately depict what I’m wearing for each micro-season!
My Autumn 2019 Lookbook features 6 of my favourite fall looks that have carried me from chinooks through snow storms in style! Autumn weather in Calgary is extremely erratic — and over the years I’ve actually really come to enjoy the challenge of dressing for it. As always, you can expect a mash-up of high, low, old, new and vintage in my Autumn 2019 Lookbook — plus my take on this season’s hottest trends, colours, patterns and silhouettes adapted to both personal and professional settings. Just ahead of Black Friday and Cyber Week sales, this LOOKBOOK is complete with tons of shoppable links at every price point, along with my best tips and sources to curate accessible style at a fraction of traditional retail. You know the drill — pour yourself a cozy glass of wine or snuggle up in front of the fireplace with a cup of tea and let’s chat about styling autumnal FASHION for unpredictable northern climates!