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SAKS off 5th

Fashion, Jewelry, Lookbooks, Occasions, Pantone, Vintage, Winter

WINTER 2019 LOOKBOOK


Beautiful people, I’m elated to share the first seasonal LOOKBOOK of 2019 here at JustineCelina! If you’re just tuning in and you didn’t catch my 2018 Review + 2019 Goals post last week, you may have missed the announcement that I’ll be producing one, 12 outfit LOOKBOOK seasonally this year to help inspire your sartorial choices — and I couldn’t be more excited about it! Although winter officially arrived about a month ago, we’re now in the heart of the season. Surprisingly, the weather here in Calgary has been very mild and relatively snow-free (most days have been above freezing!) — presenting some unique style options to a girl who’s used to making the most of our long, harsh Canadian winters!

With January sales in full effect and the onset of a new year, now is the perfect time to clean out your closet, identify holes in your wardrobe, get inspired and refine your personal style! As always, this LOOKBOOK features everything I’ve been wearing and loving in both personal and professional settings this season — a melange of high, low, old, new and vintage, along with tons of shoppable links at every price point! Although winter can be an uninspiring time for many in the FASHION department, I use cooler weather as an opportunity to experiment with cozy layers, sumptuous fabrics, unique textures, daring prints and a rich colour palette  to create polished looks to take me from day to night. You’ll find cold weather classics intermixed with a sprinkling of this season’s hottest trends, colours and a hopeful nod to spring’s blooming arrival — there’s truly something for everyone. I hope you enjoy my WINTER 2019 LOOKBOOK just as much as I enjoyed creating it!

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Business, Fashion, Fitness, Flowers, Goals, Inspiration, Life, Local Love, Planning, Travel, Wellness, Winter

2018 REVIEW + 2019 GOALS


Well hello, friends! It’s been a little while since I’ve posted — I took some time during the first half of this dry January (it’s actually been great!) to reflect on the past year, get re-inspired and really put some thought into what I’d like to achieve in 2019. It’s been a very valuable exercise, so thank you for your patience! Today I’m dishing on everything I’ve discovered in this real, raw, lengthy (we’re talking the longest post I’ve ever written!) read recapping 2018 and sharing my intentions, aspirations and goals for the new year — plus exactly how I plan to achieve them!

When I look back on my goals post from last year, I feel grateful to be in a much better head space and place in my life — although it was a long road to get here. Longtime readers will know I’m always very transparent about the staggering amount of work that goes into blogging, content creation and creative entrepreneurship — and from the day I stared this blog in March of 2015 through to the end of 2017, I hustled hard. As a result, I entered 2018 feeling completely burnout, uninspired and unsure of how to proceed. I knew a change was necessary for me to move forward and progress in a way that would allow for more balance and well being in my life (and therefore more inspired work), but I wasn’t exactly sure how to get there. I felt like I needed to slow down and take life as it came, rather than creating an exhaustive list of all the things I felt I needed to accomplish — and I spent 2018 doing just that. I changed course and made chasing my passions for HOME and FASHION based content my first priority, which resulted in a pretty monumental year here at JustineCelina. That said, the largest shifts I made were off of these pages, in my mental and physical health, relationships and life in general. Fast forward to January of 2019 and I’m feeling energized, more inspired and productive than ever — and ready to make 2019 my best year yet! If you’re curious about what what’s to come, my favourite tools and resources to stay organized, inspired and fit, or in need of a healthy dose of motivation, cozy up with me and let’s chat about living and working with confidence and intention this year!

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Autumn 2018 Lookbook | 12 Fall Outfits | Autumn / Winter 2018 Trends and How to Wear Them | Canadian Fashion Blogger | Calgary Fashion Blogger // JustineCelina.com
Fall, Fashion, Local Love, Lookbooks, Pantone, Vintage, Work Wear

AUTUMN 2018 LOOKBOOK


Fellow fashionistas, this one’s for you! My Autumn 2018 Lookbook has been months in the making and a concept I’ve wanted to produce for about a year here at JustineCelina — but I could simply never find the time with my previous publishing schedule. While I did take a break from posting during my Intermission due to computer issues, thankfully my camera wasn’t affected — and neither was my love of autumnal fashion. In fact, I’ve mentioned many times here over the years that fall is my absolute favourite time of year to get dressed (we started shooting autumn style content in August!). Well, this year I’ve compiled a massive 12 outfit LOOKBOOK featuring everything I’ve been wearing over the past couple of months in both personal and professional settings, sprinkled with an overview of seasonal trends, styling tips and of course, tons of shoppable links!

While this post is getting to you about a month later than I originally intended due the loss of my previous laptop and 4 months of edited, beautifully catalogued style content (that one still stings!), I really wanted to take the time to execute it true to my original vision. Moving forward (dependent on your feedback, of course!), I’d like to publish a Lookbook at the onset of each new season featuring multi-outfit style inspiration — and then break each look out into a subsequent, more detailed oriented post as well as incorporate them into some of my pre-existing series — TREND GUIDES, HOW TO STYLE and PATTERN PLAY (I’m also kicking off a new WORK WEAR series in 2019 — more on that in this post!). That way, you get an overview of everything I’m wearing and loving for the new season at a glance in the Lookbook and can come back for more inspiration or information if you’d like to learn more about one of the looks, prints or pieces. While this post took a considerable of research, organization and coordination to create, I’m extremely pleased with how my first seasonal Lookbook came together — and I hope you enjoy it just as much as I enjoyed creating it! Due to the timing of publication, many of the items featured in the post are currently on sale for Black Friday / Cyber Monday, which I’ve also made note of (because you know I love a great deal!). Alright, enough housekeeping — let’s get to the FASHION, shall we?!

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What to Wear to | A Horse Race // Horses in Alberta, Canada | Calvin Klein Gingham Wrap Dress |Calgary Fashion & Lifestyle Blogger // JustineCelina.com
Fall, Fashion, Jewelry, Local Love, Occasions, Sponsored, Summer, What to Wear to

WHAT TO WEAR TO | A HORSE RACE


Welcome back, friends and fashionistas! Today I’ve teamed up with Saks OFF 5TH to bring you a fresh post in my WHAT TO WEAR TO series dedicated to Horse Races — and to announce the Grand Opening of their second location at CF Market Mall! Saks OFF 5TH‘s newest Calgary location is open to the public on August 30th (that’s tomorrow!) and home to 800 designer brands for women, men and children. I couldn’t be more thrilled to partner with them once again to create some new style content featuring my latest OFF 5TH finds!

Earlier this summer we had the pleasure of attending Packwood Grand and to be honest, the sartorial aspect of the race excited me much more than the main event! Longtime readers will know I love any excuse to dress up and dress well (which is part of the reason I created my WHAT TO WEAR TO series in the first place!), so I took this unique event as an opportunity to deep dive into horse race appropriate attire and put my own unique spin on the dress code! After hunting for the perfect gingham dress for what seemed like an eternity, low and behold, I found it on Saks OFF 5TH‘s Calvin Klein rack — at just over 50% off, ringing in at $74.99! I’ve always been a fan of gingham and although it’s very on trend at the moment, it’s also a timeless print that lends itself to more traditional occasions and settings. So, I styled my darling Calvin Klein Gingham Wrap Dress up for the races — and today, you’re coming along! If you’ve always wondered What to Wear to | A Horse Race, or are looking for a crash course on transitional prints and trends (at an incredible value!), Calgary’s newest Saks OFF 5TH location and I have you covered!

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What to Wear to | The Calgary Stampede, Part II | In Partnership with Saks OFF 5TH | Alice + Olivia White Boho Dress | Calgary, Alberta Fashion Blogger // JustineCelina.com
Fashion, Occasions, Sponsored, Vintage, What to Wear to

WHAT TO WEAR TO | THE CALGARY STAMPEDE, PART II


The Greatest Outdoor Show on Earth is just around the corner — and today, in partnership with Saks OFF 5TH, I’m thrilled to bring you an updated What to Wear to | The Calgary Stampede post! Longtime readers will know how passionate I am about fully embracing the unique sartorial opportunities the Stampede provides. Growing up on the Alberta prairies, I’ve seen my fair share of western wear over the years and it has undoubtedly shaped my personal style. I’m all about looking the part and dressing your best for any occasion — the Calgary Stampede included! These wild 10 days are packed full of incredible networking opportunities, endless parties, fanfare, live entertainment and world-class culinary experiences — and each year, I curate a few western inspired outfits with a modern, bohemian sensibility to carry me though in style. If you’re looking for some fresh Stampede fashion ideas for both personal and professional settings, I’ve totally got you covered!

This year I’ve swapped my vintage turquoise for gold accents, my fringe bag for this blush pink beauty, my vintage cowboy boots for my favourite pair of OTK western boots and my undone braids for a flat brimmed hat, but one thing remains — the quintessential little white dress! Many of you came along on my Saks OFF 5TH shopping trip at Cross Iron Mills via Insta Stories earlier this month as I sourced items for this look. I found so many incredible pieces (I actually ended up purchasing a few other items that will be trickling into my style content soon!), but this sweet, flowy little alice + olivia Danna Lace Inset Dress stole my heart! And you know I love a good deal, so I was ecstatic to score it for 60% off (at $147.99 from $370!). Come along with me to the rolling, sunlit fields near my childhood home in rural Alberta today as I break down how to style the perfect LWD for The 2018 Calgary Stampede!

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Meet Justine // Justine Celina Maguire | Calgary Lifestyle Blogger | Entertaining in Justine Celina Maguire’s boho meets mid century modern apartment | Smiling brunette woman wearing a blush pink dress sitting at a beautiful neutral tablescape with a holding a champagne coupe | Calgary, Alberta, Canada Creative Lifestyle Blogger and Entrepreneur // JustineCelina.com

CONTACT


JustineCelina is passionate about working with brands, businesses and other creative professionals to craft beautiful, thoughtful, engaging stories. Over the past 8 years, Justine has had the pleasure of partnering with a plethora of her favourite brands — including Almond Breeze, Empress Gin, HomeSense, Inspired Greens, Litehouse Foods, Miele, Physicians Formula, President’s Choice, Sabra, SAKS Fifth Avenue, Saks OFF 5TH, Samsonite, Sephora Canada, Smartfood, Sport Chek and Tourism Calgary, among others.

JustineCelina‘s creative lifestyle content has been featured across numerous esteemed media outlets and currently garners over 3.5 million impressions monthly, channel-wide.

JustineCelina is PR friendly and available for partnership and sponsorship opportunities, collaboration and creative consultation. You can get in touch at hello@justinecelina.com and request a Media Kit to learn more about JustineCelina.com and how we can work together!


Testimonials


It has been an absolute pleasure partnering with Justine! She is professional, organized and delivers fresh, impeccable content. We appreciate her attention to detail and creative approach to helping spread brand awareness to her Canadian audience. Looking forward to working on our next project together!

~ Amanda Goodhue | Communications Manager | Physicians Formula 

“Justine is an exceptional content creator, writer, and social influencer, and is a consummate professional. I’d highly recommend her to any organization looking to engage a high-profile, top-shelf caliber content producer.”

~ Kyle Russell | Manager, Content Marketing | Tourism Calgary

“Brookline has had the pleasure of working with Justine on several campaigns, always with strong results. She is prompt, professional and produces high quality content that authentically aligns with partner brands and campaign needs. Brookline has found Justine to be a true collaborator who brings creative ideas and incredible attention to detail. She is excellent to work with and we highly recommend Justine.”

~ Alex Handley | Account Executive | Brookline Public Relations

“Justine is lovely to work with! Her professionalism shines through in her prompt and detailed communication — and she creates gorgeous, high quality content. We would be very happy to work with Justine again.”

~ Christine Cooper | Marketing Coordinator | Victoria Distillers


Sponsorships & Partnerships


Put my 14 years of professional experience in the advertising industry  to work for you! JustineCelina offers a variety of partnership and sponsorship opportunities for businesses. Each collaboration is unique and carefully crafted to represent your brand and product. For inquiries, please email hello@justinecelina.com with the words “Partnership” or “Sponsorship” in the subject line.


Media Kit & Press Inquiries


Would you like to request a Media Kit? Have a press-related inquiry? Please email hello@justinecelina.com with the words “Media Kit” or “Press” in the subject line.

Note that I do not accept unsolicited guest post inquiries or publish concepts, content, graphics or images that I don’t personally create.


Events & Speaking Engagements


Have an event coming up that you’d like me to attend and/or cover? Looking to book JustineCelina for a speaking engagement? Shoot an email to hello@justinecelina.com with the words “Event” or “Speaking” in the subject line for availability and rates.


Advertising on JustineCelina.com


JustineCelina offers advertising space to businesses that align with my brand and demographic. Email hello@justinecelina.com with the word “Advertising” in the subject line for additional details and rates. Graphic design services are available for blog advertisements.


Creative Consultation


JustineCelina offers creative consultation services on a contract basis — including creative direction, art direction, design, styling, photography, writing, content development and consultation. Please email hello@justinecelina.com with the word “Consulting” in the subject line to discuss the details of your project.


Reviews & Features


Have a great product or service that you think I’d enjoy? I’d love for you to send it my way. If you’re brand representative or company interested in JustineCelina reviewing or featuring your product or business in a blog or social media post, please write to hello@justinecelina.com with the word “Review” or “Feature” in the subject line.


Content Features & Image Licensing


Interested in featuring my content or licensing high resolution images for web or print? Let’s chat. Send me a message at hello@justinecelina.com with the words “Content Feature” or “Image Licensing” in the subject line.


Copyright


Interested in featuring my content on your website or social platforms? Permission must be granted in order to do so.  Please email me at hello@justinecelina.com to request permission to feature my content. Failure to do so will result in a removal request and / or subsequent legal action.

Upon approval, my standard copyright policy allows external publications to use 1 image, with a link back to the original post (or @mention in the beginning of the social caption) and full credit given to JustineCelina. Altering reposted images in any way (including the addition of text, graphics or filters) is not permitted.

Reposting without permission, or posting entire recipes, text or tutorials and copying / pasting JustineCelina‘s content on any platform is not permitted and will result in a removal request and / or subsequent legal action.


Collaborations & General


Are you a fellow creative or blogger looking to collaborate, or just want to say hey? Shoot me a line at hello@justinecelina.com — I’d love to hear from you!